Our solution

We created a brand identity with natural colours and elements that is yet bold and humble to fulfil Vital Origin’s mission of bringing a new perspective to meat consumption that is healthy for both humans and the environment. With a straightforward design, we encourage customers to go back to our ancestral roots of nose-to-tail meat consumption - using every part of the animal from the food industry that would otherwise go to waste, turning it into supplements that give both nutritional and environmental benefits.