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Digital transformation challenges for the manufacturing, construction, logistics and energy industries: by Mo Hamdouna
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Digital transformation challenges for the manufacturing, construction, logistics and energy industries: by Mo Hamdouna

23 Mar 2025 | 5 min read

Digital transformation challenges for the manufacturing, construction, logistics and energy industries: by Mo Hamdouna

Digital transformation challenges for the manufacturing, construction, logistics and energy industries: by Mo Hamdouna

Mo Works Managing Director, Mo Hamdouna, addresses the digital transformation challenges facing the manufacturing, construction, logistics and energy industries - and discusses what these sectors can do to overcome hurdles and grow in 2025.

23 Mar 2025 | 5 min read

The power of brand positioning in education

The power of brand positioning in education

Stand out, don't blend in when it comes to branding your institution.Brand repositioning is essential to enhancing brand identity and visibility and it all starts with knowing your customers. Identifying your niche and sticking to it is the basis of brand repositioning.

26 Nov 2024 | 4 min read

5 mistakes to avoid when choosing a B2B marketing agency

5 mistakes to avoid when choosing a B2B marketing agency

Selecting the right creative agency can significantly impact your brand's success. Avoid these five common mistakes, and you'll be on your way to finding the perfect partner for your brand.

02 Apr 2025 | 5 min read

Strapi vs. Sitecore: Choosing the right CMS for enterprise websites

Strapi vs. Sitecore: Choosing the right CMS for enterprise websites

Selecting the right Content Management System (CMS) is a critical decision that can shape the success of an enterprise’s digital strategy.

16 Jun 2025 | 6 min read

The power of a well-mapped customer journey: Why it’s essential for B2B growth

The power of a well-mapped customer journey: Why it’s essential for B2B growth

In today’s competitive, fast-paced business environment, B2B companies across industries like energy, manufacturing, supply chain, transport, construction, and healthcare are constantly looking for ways to grow. But the key to unlocking this growth lies not just in generating more leads, but in understanding and optimising the entire customer journey. A well-mapped customer journey is no longer a luxury; it’s a necessity for businesses looking to stay competitive and achieve sustained success.

04 Apr 2025 | 4 min read

Strategies for transportation marketing in 2025

Strategies for transportation marketing in 2025

Valued at $208 billion in 2024, the transportation industry is vital to Australia’s economy. However, a strong marketing strategy is essential. Here’s what you should think about.

02 Jun 2025 | 4 min read

Revolutionise your B2B marketing: The advantage of data-driven content

Revolutionise your B2B marketing: The advantage of data-driven content

B2B marketing demands fast-paced thinking and strategic planning, so staying ahead of the curve is crucial. With the competition intensifying yearly, businesses must harness every available tool to capture their audience's attention and drive meaningful engagement. Your business can benefit from a data-driven content strategy and achieve rapid success with the provided analytical insights. But, what exactly is data-driven marketing?

17 May 2024 | 2 min read

Open Graph Images: What are they and why you need to care

Open Graph Images: What are they and why you need to care

Want your content to be more clickable, shareable and noticeable online?

26 Jun 2025 | 5 min read

Win more tenders: The ultimate guide to strengthening your brand, digital presence & submission strategy (downloadable guide)

Win more tenders: The ultimate guide to strengthening your brand, digital presence & submission strategy (downloadable guide)

In our latest playbook, Win More Tenders - The Ultimate Guide to Strengthening Your Brand, Digital Presence & Submission Strategy, we discuss common mistakes made in the tendering process and offer actionable, practical steps to increase your chances of standing out and winning more tenders.

13 Apr 2025 | 5 min read

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