SiteTech Solutions is a leading provider of site hire and sales products across Victoria, servicing more than 27,000 building sites with edge protection, temporary fencing, star pickets and portable toilets. The engagement began with a website redesign, but it quickly became clear that a business operating at that scale needed marketing that evolved alongside the business across every stage of the customer journey. The brief expanded from a single digital project into an ongoing partnership with our ACCESS model.
Construction & ManufacturingWeb DesignLead GenerationSocial MediaWebsite Development
SiteTech Solutions
An embedded marketing partnership that started with a website revamp and grew into the outsourced marketing team behind a new brand, a new site and more than 3,000 leads.
ClientSiteTech Solutions
SectorConstruction & Manufacturing
EngagementACCESS
CapabilitiesWeb Design · Lead Generation · Social Media · Website Development
The Challenge
27,000 sites serviced, now with a website to match
A website that didn't reflect the scale of the operation behind it.
No consistent communication across the channels the audience uses.
Lead generation needed to run continuously, not campaign by campaign.
What We Did
From website to integrated marketing team
We started with web development and kept going, becoming SiteTech's go-to team for marketing and growth strategy. That included a robust social media strategy executed consistently across Facebook, LinkedIn and Instagram to lift brand awareness and drive traffic, alongside integrated marketing built to address every stage of the customer journey rather than the top of it.
Digital Products & Platforms
The Outcome
Trusted across Victoria
013,000 new leads delivered to the SiteTech Safety business.
02Established as a trusted provider of site hire across Victoria.
03Consistent communication across Facebook, LinkedIn and Instagram.
Next Project