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The Power of Personalisation in Engaging your Energy Customer

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The Power of Personalisation in Engaging your Energy Customer

18 Oct 2022 | 4 min read

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Work-life Balance at Mo Works: Tips from Managing Director Mo Hamdouna

Work-life Balance at Mo Works: Tips from Managing Director Mo Hamdouna

“A healthy work-life balance will help create an environment where everyone is dedicated to the task at hand”. Our Managing Director, Mo Hamdouna shares a glimpse of his work day and tips for achieving a healthy balance between work and personal life.

08 Sep 2021 | 2 min read

 Target Market vs. Target Audience - How Are They Different?

Target Market vs. Target Audience - How Are They Different?

The terms Target Market and Target Audience are often used interchangeably, but they don’t always mean the same thing. Having a clear understanding of the differences between the two is important for any business.

23 Aug 2021 | 1 min read

Visual Hierarchy: How to Create a Web Design that Grabs Attention and Keeps it

Visual Hierarchy: How to Create a Web Design that Grabs Attention and Keeps it

Want to know the science behind the art of user interface (UI) design? This article will explain the simple but effective ways to create visual hierarchy in both Web and App design, so your business can come out on top!

22 Aug 2021 | 4 min read

Social Media Marketing: How to Use Instagram Reels For Business

Social Media Marketing: How to Use Instagram Reels For Business

If you haven’t started to incorporate video content on your social media, now is the time to start. Read more to understand the importance of utilising Instagram Reels for your business and some useful ideas to get you started.

14 Jul 2021 | 3 min read

Business Branding Checklist

Follow this simple checklist and have everything you need to define and build your brand.

Big Congrats To RayGen On Its A$42 Million Series C Raise

Big Congrats To RayGen On Its A$42 Million Series C Raise

Australian solar hydro technology firm RayGen has successfully secured major funding of A$42 million as part of a Series C Capital Raise.

08 Jun 2021 | 5 min read

What Australian Marketers Need to Know About the iOS 14.5 Update and Its Impact on Online Advertising

What Australian Marketers Need to Know About the iOS 14.5 Update and Its Impact on Online Advertising

Last year Apple announced the new App Tracking Transparency Framework (ATT) that will be rolling out with their iOS 14.5 update, a framework that could potentially change how apps track people’s activity online.

18 May 2021 | 4 min read

Technology

Mastering Digital Marketing for B2B Tech Events

06 Nov 2023 | 3 min read

How to gain leads and grow your B2B business with video marketing

16 Oct 2023

Benefits of Artificial Intelligence and Machine Learning in B2B Marketing

08 Aug 2023 | 4 min read

How to stand out in your Branding

08 Aug 2023 | 3 min read