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AI implementation: Where Australian businesses should start
18 Jun 2026 | 5 min read
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Why Do Businesses Need Digital Marketing Strategies?
What are the contents of a productive [digital marketing strategy](https://moworks.com.au/capabilities/digital-advertising)? This is the first question that comes to the mind of inexperienced entrepreneurs trying to establish their business. Their main goal is to develop an online presence so that they can do good business. Social media has become a popular tool and pastime in developed countries. Using social media is one of the best ways to identify a target market for their product or service for businesses.
18 Oct 2019 | 4 min read
Meet Mo Works at Big Data World Singapore! S10 – Victorian Government stand
**Not long until #BDWSG19! We’ll be showcasing our services at the Victorian Government stand. Come say hello and find out how we can help your business and launch your product/services to the market.**
22 Sep 2019 | 1 min read
What Is The Difference Between Push Notifications And In-App Messaging?
Both push notifications and in-app messaging are very popular in the mobile app development industry. They are used for app marketing and can help improve engagement, keeping users more involved in what the app has to offer. However, what is the difference between the two and how can you benefit from them? Let's take a closer look!
09 Sep 2019 | 4 min read
Did You Know You Can Get Your International Marketing Grant Approved in Just 5 Weeks?
The Australian government has been receiving requests to urgently provide subsidy in a form of a grant scheme to help local businesses market their products overseas. This is where the[ Export Marketing Development Grant (EMDG)](https://moworks.com.au/emdg/) scheme comes in.
26 Jul 2019 | 2 min read
Why IoT Is Crucial to Corporate Survival – Best Practices for IoT Development
The Internet of Things (IoT) grows exponentially year after year. Just 10 years ago, it was unimaginable you would be able to tell a device in your home to order pizza and have dinner delivered shortly after. When we navigate a city, we use our smartphones to connect with information on traffic patterns, tap into features of various buildings and even get directions to where we're going. Where technology will take us in the coming years is something far beyond even what we can imagine.
22 Jul 2019 | 5 min read
10 Technologies That Will Disrupt Businesses in 2020
Last year, we outlined some of the [digital trends that would emerge in 2019](https://moworks.com.au/moment/2018-12-21-digital-trends-to-watch-out-for-in-2019). Sitting in the middle of 2019, it seems that there have been a number of technological trends that’ll continue to disrupt businesses. Something that we must also understand is that technology in itself does necessarily mean digital transformation. What’s most important is that the customer, culture and employees along with business continuity are at the heart of every [technology investment](https://moworks.com.au/capabilities/technology).
16 Jul 2019 | 4 min read
7 Growth Hacks to Acquire More Users for Your Tech Product
In order to get your tech product out there, you need to attract attention to it and start your marketing plan. That's only partially true. Of course, your advertising campaign is important, but that doesn't mean that there are no other ways of promoting your product and finding new customers. As a [creative agency](https://moworks.com.au/capabilities/creative) based in Melbourne, we at Mo Works have years of experience launching tech products and solutions to the market. Here are our seven growth hacks to help you acquire more users for your tech product.
01 Jul 2019 | 6 min read
What Is the Future of AI in IoT?
The new digital world has already become a reality and artificial intelligence technology is spreading with great speed. With the active development of artificial intelligence, the concept of the Internet of Things is also gaining popularity. In this article, we will discuss the relationship between these two breakthrough innovations, and what the prospects for their further interaction will be.
17 Jun 2019 | 5 min read
Grocery Delivery, the Next Wave of Grocery Businesses
The online grocery market has started its invasion of the current online retail scene in Australia, with new research suggesting that **over 5 million Australians** would now consider buying groceries online within the following year [1]; just under a third of all grocery shoppers.
03 Jun 2019 | 2 min read
