Mo Hamdouna

Founder & Managing Director

Mo Hamdouna is the founder and Managing Director of Mo Works, having established the B2B marketing agency in 2014. With a passion for innovation and sustainability, Mo shares insights on branding, digital trends, and how emerging industries can scale with impact. Mo is a co-founder of Hatch Quarter, Melbourne’s leading innovation hub supporting startups and entrepreneurs across Australia and MENA, and he was recognised as one of Australia’s Top 50 Small Business Leaders in 2020 and the Australian Small Business Champion Entrepreneur Award 2023. Mo’s vision is to empower those building a better future for all, helping businesses grow through strategy, design, and digital transformation.

From SEO to AIO: How to optimise your website for AI discoverability (free downloadable guide)

In industries like tech, construction, healthcare, energy, manufacturing, and transport, AI is already reshaping how decisions are made. Today’s customers are already using AI-powered tools that summarise, compare, and recommend content instantly. So, if your website isn't built to feed these systems, you'll be invisible.

15 Sep 2025 | 3 min read

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Mo Hamdouna

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From SEO to AIO: How to optimise your website for AI discoverability (free downloadable guide)

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