Communications
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- Reposition your brand
- Create a clear voice
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B2B Marketing
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- Increase sales
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- Digitise your processes
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About
About
Mo Works is a full-service creative agency based in Melbourne delivering digital solutions that spark conversations, create amazing experiences and harness the transformative power of design.
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Edge Zero
Digital Product • Branding
Edge Zero aims to future-proof and enable a smarter energy grid through innovative solutions (data monitoring). They provide leading software for large electricity network companies using real-time energy data that enables operating cost efficiencies and ensures the safe, reliable and efficient integration of solar, battery and EV charging assets onto the existing electricity grid.
The Problem
The global electricity industry faces huge challenges in safely and efficiently transitioning from traditional distribution networks to newer technologies. Edge Zero’s software seeks to provide a solution to this problem. However, they need help with communicating it to the public in a simple yet professional way.
Our Solution
We re-branded Edge Zero, giving them a new persona that is more approachable and understandable yet still showing their knowledgeable, innovative, and superior performance processes through the tone that is set across all of their channels.
Results
Edge Zero is on track to become the leading software provider for electrical networks, paving the path for future-proofing. With a bright, simple, yet professional persona, Edge Zero is helping the past to transition through its reliable and superior services.
Impact
- US Biggest Roadshow
- Edge Zero has been successfully released in one of the biggest roadshows in America.
More work
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